"Ate Rezza" to the thousands of people she has guided through her years of counselling and coaching.
Rezza is a long-time marketing executive with over 19 years experience in her field. She has done extensive brand activations and product management, above and below-the-line marketing, events, merchandising and PR for companies like Motorola, Piltel, Johnson & Johnson, and Smart Communications, Inc. as their Senior Manager for Social Media and Digital Marketing. She has worked with several celebrities like Marvin Agustin, Angel Locsin, Chris Tiu, Sharon Cuneta and Piolo Pascual, among others.
As a trainer, she received her certification under T. Harv Eker (author of Secrets of the Millionaire Mind) under his intensive Train the Trainer program in Singapore, and she is certified NLP Practitioner under the Asia-Pacific Council of NeuroLinguistic Programming. She is also one of the most sought-after Subject Matter Experts in Digital Marketing for the International Institute of Digital Marketing (IIDM). She is the President of Planu, Inc., a marketing consultancy, brand strategy and training company that she co-founded in 2011. She is also co-founder and Director for Digital for the Cobena Group, a company that focuses on helping companies transform their business via Business Analytics and Strategy. Also in 2015, she and her husband Edwin brought Winning Coaching forward with like-minded coaches to put up Wholeness in You.
In her line of work, she has coached with several individuals, and has worked with corporate clients such as BPI, Toyota, Yuchengco Group, Nestle, Jollibee Foods Corp, PAGCOR, ABS-CBN, Fonterra, Ayala Land, PLDT, GSK, among others.
Rezza loves experimenting in the kitchen, and is a lacto-ovo-pescetarian. As part of her church service, she heads the Media and Communications Ministry of the Feast Bay Area of Bro. Bo Sanchez.